WE POWER WHAT MOVES YOU

Our Story

 

R3Di – pronounced “Red Eye” is what happens when the passion for “adventure” meets real life experiences and the need to be safely secured. Empowering users with peace of mind along their journey, no matter what. Our halo brand of products & services has been created by our Founder and our Partners with over 30 years of experience.  Collectively we have launched more than 300 products, reaching more than 100M people globally. We are a Team of talent in hardware, software, UI/UX, design, manufacturing, supply chain, production, and are subject matter experts in all things connected wirelessly on the cellular networks.

Since its inception, R3Di, has had the ambitious goal to allow you to live life to the fullest and let our innovative products serve and protect your way of life. We believe being prepared for anything at any time provides a safer environment for our community and that’s what Matters Most.

Our Mission and Definitive Major Purpose

To be true to the adventure of all of life’s journeys, extend the boundaries of those journeys by utilizing our accumulated experience and technical prowess to make products that define personal safety, security & peace of mind. 

Why Now

The pandemic has driven more individuals to do things they were never prepared for before. The outdoor adventure market, “Overland” has exploded with growth of non-expert-level overlanders exploring our lands. Additionally, there are 52 million geriatric individuals in the United States today, rising crime rates across all sectors including crimes against women and children, and new safety and security laws. In turn, we at R3Di have put our expertise to work. The convergence of our experience and our new, patented technological innovations have paved way for us to bring new solutions to the market that positively impact these alarming conditions. The North American region leads the global public and personal safety market and we at R3Di will lead the innovation with simple solutions.  

Our Founder, Rayford Higginbotham -

25 year's in the consumer Electronics manufacturing space, inventor, patent holder and epic adventures since 1973.